Abel was founded in 2011 to create natural, ethically made perfumes. Their mission was to make scents that were as chic and desirable as high-end brands.
Scents Without the Secret Nasties
Founded by former winemaker Frances Shoemack and Master Perfumer Isacc Sinclair, Abel believes in total transparency. Unlike many perfume brands, all of their ingredients and origins are listed. From the high notes of vetiver to the low, musky smell of sandalwood from East India, all their fragrances are made with plants and natural oils. They are produced without animal testing, are fully vegan and 100% micro plastic-free.
All of the ingredients used in the making of these heavenly scents are biodegradable and ethically sourced. The packaging is compostable and printed with vegetable and soy inks. Sustainability is key to every stage of the process, and Abel is working towards carbon-neutral transportation worldwide by 2023.